Become a Strategic Product Owner Coach
Unleash your potential as the “mini CEO” of your product. This specialized program equips you with the strategic mindset and practical product skills needed to maximize value, refine your product vision, and consistently meet customers needs.
- Master the Art of Prioritization – Focus on high-value goals that truly impact your bottom line, ensuring every effort drives measurable results.
- Craft a Compelling Product Vision – Lead with understanding and clear roadmap for core business objectives, delivering continuous customer value.
- Maximize Value-Delivery – Develop solutions that not only meet but surpass customer needs, improving long-term success and growth.
Exclusive Bonus Resources – Furthermore, you can access a wealth of exclusive resources, including insightful articles, engaging videos, and interactive quizzes curated by Igor.

Empowered Product Owners shape the future by transforming bold visions into tangible results.
Product Ownership is like captaining a ship – without clear guidance you risk running straight into an iceberg.
Transform Your Product Ownership
- Drive a Vision that Inspires Growth
Align your product vision with key business objectives, ensuring sustained success and market relevance.
- Set Clear, Impactful Product Goals
Establish strategic milestones to measure value and maintain momentum throughout the product lifecycle.
- Strengthen Stakeholder Relationships
Build trust through transparent communication and shared objectives, uniting cross-functional teams around common goals.
- Lead with a Value-Driven Mindset
Continuously adapt to evolving customer needs and fostering innovation and high-performance collaboration.
- Deliver on Time, Every Time
Implement efficient processes that meet critical deadlines without compromising on quality, ensuring a consistent stream of value.
- Product Backlog Management
Prioritize the most valuable work to maximize ROI, improve delivery and quickly respond to market changes.
Unlock Your Full Potential as a Product Owner
Certification Readiness
Access expert guidance and tailored study materials to confidently prepare for Professional Product Owner (PSPO) exams.
- Stakeholder Collaboration
Foster meaningful dialogue, gather essential feedback and secure unwavering support from key stakeholders.
- Improved Time-to-Market
Implement agile release strategies, staying ahead of competitors by quickly adapting to user needs and market shifts.
- Enhanced Decision-Making
Adopt a data-driven framework for high-impact decisions that align with strategic objectives.
Who Will Thrive with This Product Owner Program?
Business Analysts
Enhance stakeholder communication, bridge technical requirements and collaborate effectively with Agile teams to deliver maximum value.
Beginners Aspiring to Product Ownership
Transition into a leadership role with a strong foundation in accountability, execution and value-driven decision-making.
Marketing Managers
Close the gap between product strategy and go-to-market execution, championing a customer-centric approach that drives innovation.
Project Managers
Apply Agile principles to product management, improving team alignment, accelerating delivery and optimizing outcomes.
Senior Developers
Gain deeper insight into product strategy, contributing to forward-thinking solutions and driving sustainable growth.
Current Product Owners
Deepen your strategic and operational expertise to amplify your product’s market impact.
Become a Decision-Maker for Your Team
Important note for Product Owner Program participants
* For Beginners new to Agile and Scrum, you may find this program challenging. To fully benefit, I recommend completing Agile Program and Scrum Program first. These foundational courses will equip you with the necessary background to tackle the more complex aspects of the Product Ownership.
* For Experienced Agile and Scrum Practitioners already versed in Agile and Scrum environments, this program will deepen your understanding of the Product Owner’s accountability, exploring the six key stances of a Product Owner with precision and professionalism.
Product Owners Program Frequently Asked Questions
A Product Owner is responsible for maximizing the product’s value by managing the Product Backlog and aligning with stakeholders.
They use prioritization techniques like MoSCoW or value mapping, ensuring the team focuses on delivering the highest-value functionalities first.
Key skills include:
Communication
Stakeholder management
Decision-making
- Maximization of value delivery
Deep understanding of Agile principles
The Product Owner collaborates with Developers to clarify requirements and guide them toward the Product Goal.
Yes, but it requires strong prioritization skills and effective communication to manage multiple Scrum Teams.